Want to start a business but have mediocre capital? Don’t worry, friend, becoming a reseller is one solution! By looking for and getting products from suppliers, you can resell the goods for a profit. That is why, the provision of funds that must be prepared is not too large because you do not need to start from scratch.
What is a reseller?
What is a reseller? Maybe the question is familiar to your ears, but there are still many who misinterpret its meaning. In English, the meaning of reseller is to resell.
The definition of reseller is a term that states a way of selling where you don’t need to produce or make your own products, but you only need to buy products from suppliers and resell them.
Difference between dropship and reseller
Some of the differences between dropship and reseller are as follows.
Stock of goods
As mentioned above, dropshipping with resellers are two different things. A dropshipper does not need to supply goods, while a reseller must supply goods from manufacturers or distributors.
Resellers need to make purchases of goods in sufficient quantities in order to get greater profits. Meanwhile, dropshipping is just looking for consumers or potential buyers who want an item, then they will act as intermediaries and forward orders to reach consumers.
Capital
The difference between dropship and reseller is in terms of capital. The capital required to become a reseller is certainly greater than a dropshipper. This is because resellers need to provide quite a lot of stock.
Profit
You could say that being a reseller can reap greater benefits when compared to dropship. This is because resellers get cheaper prices from manufacturers by buying a lot of goods. So if sold individually, the price difference will be higher.
Marketing strategy
The difference between dropship and the next reseller is in terms of their marketing strategy. Reseller marketing is by direct selling or direct sales to consumers, while dropshipping is usually done through promotions on social media to get buyers.
Risk
If seen, resellers do have a higher risk because they store stock of goods. Which, if the goods do not sell, will certainly make the reseller suffer losses.